We are launching another project in The Gulch this week. Velocity in the Gulch will appeal to a younger set then our last project, Icon in the Gulch, which is next door up on the ‘cliff wall’. Velocity has smaller homes, and 75% will be priced under $250,000. The developer, Bristol Development Group, has actively searched the nation, and found some great floor plans for small homes in Portland, Oregon, and Seattle, Washington, cities where urban living has been real for years. They also designed the interiors for younger, active individuals, with opaque sliders for doors, terrazzo countertops, striated tiles and cabinet choices, big balconies, and cork floors. Velocity has floor plan names like Pulse, Zip, Spark, Hustle, Drive & Speed. All said, we think that it will sell pretty fast too.
Velocity adds another 20,000 sq. ft. of commercial space, which, coupled with Icon, and Terrazzo, both under construction, will add more street level vibrancy to an area which is already very dynamic. Add 800 new residences, which these three projects will do, and the walking community will be out every night. Seems like fun.